FEATURED WORK

Churchill St.

Churchill St. is a community-focused restaurant and market with a mission to be a force of good in the world. In early 2024, they were getting ready to roll out big changes—including new menus, new events, new catering offerings and a new service model.

Through our sister business, The Restaurant Project, Churchill St. hired our team for a 6-week intensive project to reground their holistic strategy and help them confidently enter this next phase.

From a new website to fresh photography and a marketing road map, we got so.much.done. for the team in a short period of time—including Toast email automations that boosted sales by $17K+ over 30 days.

Activations

Brand Strategy & Expansion

Photography Direction

Copywriting

Launch Planning & Toolkit

Squarespace Website Redesign

Email Marketing & Automations (Toast)

Marketing & Social Consulting

Credits

Photography: The Restaurant Project
Visual Identity: Leslie Lynn Olson

Our launch strategy was so valuable! Minna did a fabulous job setting us up for future success and laid out a great plan for us. And the brand work was seamless.
— Carly Gatzlaff, Owner of Churchill St.

Minna Studio is a women-owned content strategy & creative agency in Minneapolis.

And we speak startup.

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