Small Content Marketing Agency - Minneapolis - Minna Studio

It’s marketing, but it’s different.

Think of us like the conductors to your brand’s orchestra.

From your brand foundations to your website experience to your next email campaign, we make sure every note played is purposeful, beautiful and in tune with your audience.

Services

Here are a few ways we can buddy up, whether you are just getting started or ready to grow.

  • Cultivating a story-driven brand with a personality to match—designed to speak directly to your people.

    • brand strategy & positioning

    • audience mindscapes

    • brand voice

    • brand messaging

    • creative direction

    • visual identity

    • brand guides, writing guides & internal resource creation

    • brand launch applications

  • Building (or renovating) the digital home for your brand.

    • website audits & optimization

    • information architecture and user experience (UX)

    • website copywriting

    • search engine optimization (SEO)

    • web design & development

    • ongoing web content management

  • Turning your business vision into a practical strategy that keeps your audience coming back. Our process is often holistic, but we can also zoom in to support specific channels or goals.

    • foundational content strategy

    • owned & organic channel strategy

      • website, blog, email, social, custom publications, video, etc.

    • content calendar management

    • content creation

    • content distribution

    • reporting, insights & optimization

    • campaign strategy

  • Building brand editorial platforms that deepen connection, search traffic and whole brand ecosystems.

    • blog content strategy & direction

    • editorial calendar management

    • SEO & keyword research

    • writing, editing & publishing

    • visual creative production & curation

    • cross-channel distribution planning

    • managing contributors & production budgets

    • optimizing existing content for search & re-distribution

  • From effective automations to campaigns to marketing nudges and more, this work has some of the quickest ROI of anything we offer.

    • Klaviyo setup

    • Automation strategy & management

    • Campaign strategy & management

    • Opt-in & quiz strategy

  • “Thank you so much for your team’s creative brilliance on this website project. It has been such a massive joy to share!”

    Jenna Myrland, commercial interior design consultant

    ★★★★★

  • "Annie is a creative thinker. A thinker of big ideas, and a facilitator of all the small and thankless work it takes to see those ideas to fruition.""

    Colleen Curtis, Head of Community Experience at Reddit (formerly VP of Community at Yelp)

    ★★★★★

  • “This is seriously the best writing I've seen from any brand I've ever worked with.”

    Britta Chatterjee, Odele Beauty Co-Founder

    ★★★★★

  • "Your ad creative delivered FAR more clicks and views than what we tested prior. We’re so pleased with the numbers and hope we have the chance to work together again in the next few months! (We have a few million impressions on YouTube so lots of folks saw your excellent work.)"

    Rafeena Ahmad, Marketing Manager at Marketplace by APM (American Public Media)

    ★★★★★

  • “Minna ties everything together and helps bring meaning to all the creative work we make.”

    Eliesa Johnson, The Restaurant Project

    ★★★★★

  • "Our new media partner was so complimentary of the work you've done on our blog! They called out posts driving organic search rankings/traffic and others right on the cusp of #1. They encouraged us to double-down next year. Hope we say it enough: you’re killing it, amazing work!"

    Kim Francis, Odele Chief Growth Officer

    ★★★★★

Clients & Collaborators

Odele Beauty
American Public Media
The Restaurant Project
General Mills
Pillsbury
Betty Crocker
Yelp
The Midwestival
US Bank
Miracle-Ear
Brit + Co
The Daily Page
Chef Camp
Lakewinds Food Co-Op
Travel Iowa
Discover Wisconsin

Anytime Fitness
Bushel Boy
Heartbeet Kitchen
Shelter Architecture
Tusk Builders
Brasa Rotisserie
O’Shaughnessy Distilling Co.
Bauhaus Brew Labs
Tetra
Hark Bakery
Collective Wellness
Worthy Pause
The Center for Conscious Alchemy
Explore Minnesota
Michigan House
Thermos